The Top 10 Link Building Techniques

The Top 10 Link Building Techniques
by MARK

Here are the top 10 link building techniques verified to work well in 2010, in no particular order.

1. Buying an exact-matched domain name.

Ok why am I starting off the list with something that doesn’t even involve link building? To highlight the effectiveness of it!

An exact-match domain means that if you want to rank for “jonathan leger rocks” then you should purchase jonathanlegerrocks.com. If it’s taken, go for jonathan-leger-rocks.com. If that’s taken too, mess around with .net, .org etc (stay away from .info’s).

There are many, many keywords that you can rank for just by grabbing the exact domain name. That’s the whole concept behind the ‘Google Sniper’ phenomenon. You’ve probably heard of it, it’s been a Clickbank best seller for a long time now. The main idea behind that technique is ranking websites solely using the domain name’s SEO value, no link building whatsoever.

Keep in mind this won’t give you first-page rankings for difficult keywords, but for most easy pickins, it’ll land you a first page result like clockwork.


2. Creating free blogs on authority sites

This technique was made popular a couple years ago. Most people are already familiar with it. It basically involves creating blogs on sites like blogger.com, wikispaces.com, squidoo.com and hubpages.com.

Since these websites have thousands (sometimes millions) of links coming to the domain, creating a blog on these sites means that your blog will have existing authority. Without much link building, it can be lingering on the first page of search results pretty quick.

Outbound links from these blogs are also worth quite a bit because of the high PR of the root domain.

As a matter of fact, many people don’t even buy their own domain, they simply create entire blogs on these sites and direct all their links to them! While this works well and gets you near instant rankings (for free without spending $6.99 on a domain!), because of the authority of the root domain, you risk the website deleting your blog if they ever feel moody.

3. Submitting videos to video directories

Most people think of Youtube when they want to chill out and watch something. But it can be a great link building resource! Just create a quick short video using something like animoto.com and submit it to Youtube and the dozens of other high PR video directories out there!

You can place your link in the “video description” box whenever you submit the video. It’s also a good idea of you add a small watermark with the URL of your website somewhere in your video for direct traffic.

Sites like heyspread.com, pixelpipes.com, and tubemogul.com automate the video submission process.

4. Social bookmarking your site

You’ve probably heard of Digg.com and reddit.com. Those are the two most popular social bookmarking sites. Link building by submitting stories to these sites has been popular for a while, and it still works well!

The only problem is that many of these sites have made all outbound links “nofollow” and have enforced strict no-spam policy. But from my experience, the nofollow doesn’t mean that your link doesn’t count at all. And as long as you post up interesting content, that link will have value.

There is debate going on about how Google is factoring in data other than just the number of links and content to determine your rankings. If there’s one other indicator of your website’s importance, it’s your presence on these social communities.

5. Submitting your RSS feeds to RSS aggregators

This is a little-known technique that works wonders. RSS aggregators are sites like feedagg.com that re-publish the entire content of your RSS feed on their own site. So any links present in those RSS feeds show up on these RSS aggregators!

An example:
http://www.feedage.com/feeds/16710196/mark-dulisse

Notice how it appears that feedagg.com is linking to various pages on MarkDulisse.com/blog! There are lots of RSS aggregators out there and this one technique can get you hundreds of quick links!

6. Submitting your article to article directories

This one is not a secret to anyone so I’m not really going to elaborate on this much. Just submit an article about your topic to sites like ezinearticles.com and put your links in the “author bio box” at the bottom and you’ll get a quick link, plus the articles themselves rank well on the first page of Google a lot of the time!

7. Creating profile pages on web 2.0 sites and forums

This is what Angela Edwards and Paul Johnson are popular for at the Warriorforum. Most web 2.0 sites where you have to create an account to post stuff, give you a page of your own on the site that you can customize with stuff about yourself like your hobbies, interests etc.

But you can also put your links in there! There are hundreds of thousands such sites! As a matter of fact, almost every forum allows you to do the same!

An example of such a page:

http://www.warriorforum.com/members/mark-dulisse.html

8. Using link networks

The sites 3WayLinks, and SEO Link Vine should be no secret to any of you. These are link networks where members link to each other’s websites through articles, link pages and blog posts.

This is great for link diversity, and taking part in these link networks alone can land you first page rankings for many keywords, but if you’re serious about SEO, you really shouldn’t rely on one method alone.

Not leveraging the authority of high PR existing sites using the tricks I’ve mentioned above is a mistake. If you’re not doing it, your competition probably is, and they’ll outrank you.

Make sure the link network that you take part in doesn’t involve direct 1-to-1 reciprocal linking. So if website A is linking to website B, website B should NOT be linking to website A.

Google picked up on this type of reciprocal linking a long time ago and can even penalize your website if it’s done in excess.

3Waylinks and SEO Link Vine are all free from reciprocal linking though.

9. Buying old domains

This is a short-cut that few people use. Why do all the link building from scratch when you can buy an existing domain that already has thousands of links to it and simply put your own content on it?

Well lots of reasons: you might not be able to find a high PR domain in your own niche, you might want to take advantage of the SEO value of a properly-chosen domain name, or the links built to the site might not be with the correct anchor text for the term you’re targeting.

But if you look around at www.registercompass.com, chances are you’ll find a great domain in your niche with a PR2-PR4 that you can snag for less than $30.

Experiments have shown that if you buy an old domain, transfer it to your own host (keep the registrar the same) and keep the title of the website the same, it will keep its PageRank!

This can save you a lot of time building up the links yourself, but I personally simply use these domains to juice up my money sites with high PR links. I don’t try to rank these websites themselves because you’re limited as to the domain choice, the anchor text of the old links and the website title.

10. Automate everything using SEnuke!

Almost all of the link-building techniques that I have mentioned above can be automated using SEnuke. Chances are that you’ve probably heard of it, there’s not a single IM forum online where it’s not being discussed.

It’s a little expensive but if you’re making some money already it’s well worth it.

It takes 2-3 hours to do what would take you a whole week to do yourself. Auto-pilot account creation on hundreds of web 2.0 sites, automatic blog creation on blog hosts like blogger, automatic video submission, social bookmarking, profile page creation, RSS aggregator submission, niche research, and I we’re even adding a press release module.

Everything is automated: even the links that you have to click in the email verification and the captcha-solving. It supports spinner syntax (with TheBestSpinner integrated!) and allows you to create complex link networks using special commands.

The software is being updated every week with new sites, new modules and new features. Every time Google or one of the websites makes a change, they change the software to suit.

If you’re not using it, chances are your competitors are. Reading their success stories section will give you a good idea of the power of this software: SENuke SEO Software

(this entire article is a copy/paste from an email I got from Jon Leger where he summarized a webinar he did with Areeb, co-owner of SEnuke)

(This entire article is a copy/paste from an email I got from Jon Leger where he summarized a webinar he did with Areeb, co-owner of SEnuke. I changed a few of the links. I thought it was pretty good, so why not share for others to see).

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